Elevating E-commerce with AI Skin Analysis
Overview
MeituEve, part of Meitu, is a pioneering SaaS provider of skincare and dermatology solutions.
Committed to understanding and addressing skin concerns, their aim is to revolutionize beauty tech, including global Asian skin standards.
MeituEve offers a suite of tools: AI skin analyzers, handheld devices, and a photo-based mobile app.
I joined during the nascent phase of MeituEve’s operations, working under the CFO-led team. Over a year, we strategized and executed scalable plans for their product line.
The team has also notably collaborated with prestigious brands like Dior Beauty, which led to the successful launch of the Dior Skin ID experience.
My contribution
Customer experience design Product strategy
The team
1 × creative planning exec. 1 × marketing & pr manager 2 × product managers 1 × CFO
Tools used
Photoshop Illustrator Powerpoint
Year
2020

🔍Problem
Feel free to reach out to me at kellykohosum@gmail.com for details!
💡Outcome
Oops! This section is a work in progress, but I can't wait to give you a sneak peek of the visuals! Stay tuned! :)
🧩My Process
Oops! This section is a work in progress, but I can't wait to give you a sneak peek of the visuals! Stay tuned! :)
Feel free to reach out to me at kellykohosum@gmail.com for details!