Elevating E-commerce with AI Skin Analysis

Overview

MeituEve, part of Meitu, is a pioneering SaaS provider of skincare and dermatology solutions.

Committed to understanding and addressing skin concerns, their aim is to revolutionize beauty tech, including global Asian skin standards.

MeituEve offers a suite of tools: AI skin analyzers, handheld devices, and a photo-based mobile app.

I joined during the nascent phase of MeituEve’s operations, working under the CFO-led team. Over a year, we strategized and executed scalable plans for their product line.

The team has also notably collaborated with prestigious brands like Dior Beauty, which led to the successful launch of the Dior Skin ID experience.

My contribution

Customer experience design Product strategy

The team

1 × creative planning exec. 1 × marketing & pr manager 2 × product managers 1 × CFO

Tools used

Photoshop Illustrator Powerpoint

Year

2020

Showing the MeituEve machine in use
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🔍Problem

Feel free to reach out to me at kellykohosum@gmail.com for details!

💡Outcome

Oops! This section is a work in progress, but I can't wait to give you a sneak peek of the visuals! Stay tuned! :)

🧩My Process

Oops! This section is a work in progress, but I can't wait to give you a sneak peek of the visuals! Stay tuned! :)

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Feel free to reach out to me at kellykohosum@gmail.com for details!